![]() I asked them what was holding them back and what would have to happen for them to roll out digital menu boards into their systems. Recently I met with the major chains to find out why. We have always been early adopters of new technology in this country, so I had to learn why none here have made the switch. But still, no rollouts in the United States. Tim Horton's in Canada rolled out indoor and drive-thru digital boards to all their restaurants, and they love them. chains that have restaurants in Europe and Asia are using digital boards there and have been for several years. Digital menu boards are very popular in Europe and Asia. The software is very easy to use and has many more capabilities. There are many more choices of hardware and software available, all at a lower cost. In fact, the technology has surpassed the needs of the QSR market. Since that time all the needed improvements have been made. Although we all agreed the value was there we had to wait for further improvements. The software was very difficult to use, and the choices of hardware were very limited and expensive. ![]() Unfortunately this start-up of the industry happened a little too quickly. Almost all the tests were successful and several chains, such as McDonald's, Popeye's Fried Chicken and a couple others, started rolling the boards out to their systems. The consensus of opinion was if the new boards increased sales by at least 5 percent they would roll them out to their systems. Most of my current customers agreed with me, and several started testing digital menu boards. I was prepared for the great future I expected to happen with this exciting new technology. I did not want to keep selling my customers old technology. That's why I got out of the traditional menu board business and started my own digital menu board business. Several years later when flat screen TVs became popular and the restaurants started installing Internet access I was convinced every major chain would have digital menu boards within five years. We had to record movies of the food and menu board copy on the cassettes to play back. As you can imagine, this board was very large and heavy, but it worked great. This early digital board consisted of four to six of the old 26-inch CRT TV screens, each connected to old style 8-track continuous loop video cassette players. The first indoor digital menu board I designed (I believe it was the very first in the industry) and sold was for an Arby's franchisee in Richmond, Va., who owned 14 Arby's restaurants around Richmond, and whose average sales were double the average of all the other Arby's restaurants nearby. I was very excited when I first started learning about using TV screens as menu boards because it made so much sense. During that time I have designed and sold menu board systems to most of the major QSRs and several smaller chains. I was in the traditional menu board business most of my 30-plus year career. We deliver your order within in 5 working days with free delivery across the UK.By Scott Sharon president Vertigo Group USA Our other solutions include the touch screen ordering system for QSR’s, video walls, and window advertising displays. We are specialised in food industries digital displays solutions. We are providing signage displays screens to food industry form the last 8 years. Signage Displays only use commercial grade screens or professional monitors.Īll of the hardware comes with 3 years warranty and lifetime technical support. ![]() Our mouth watering custom animated design adds magic to these menu signs. Signage Displays also provide templates for the digital menu board. We also provide a low-cost solution for converting your LCD or led tv into digital menu board. Our wide range includes tv menu display, USB menu board, cloud base or network digital menu board, outdoor menu displays, indoor menu displays, digital A boards, ![]() Signage Displays provides a complete range of the best digital menu boards. The magic of multi-screen sync creates a charismatic and unforgettable experience for customers. In other words, these new digital menu boards take over the old-style menu board.īut can also increase sales by up to 65%.Ĭoffee shop, restaurant, takeaway, food courts, food kiosks, the hotel even catering vans are now taking advantage of these digital menu boards.Īnimated designs are grabbing the attention of customers far better than the classic menu board.īig food chains like Mcdonald’s are using multi-screen sync network, digital menu boards. The old-style chalkboard menu is now converting into a digital menu board. Digital menu boards are changing the entire look of restaurants, cafes and takeaways.
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